COACHING FOR FEMALE EMPLOYMENT IN THE DIGITAL SECTOR IN ORDER TO PROMOTE GENDER EQUALITY IN THE LABOUR MARKET

The adult educator-coach competence Communicating effectively with female learners is the ability to act in a simple, correct and efficient way during the coaching process.

The competence is based on the knowledge of different factors influencing the effective communication as well as the methods and tool to communicate effectively about the needs and desires of female learners, especially with the disadvantaged background. Effective communication plays a very important role in the coaching process and is based on the knowledge of active listening techniques and the skilful reception and analysis of learners messages. Awareness of the different types of verbal and non-verbal communication  includes understanding on how the coach has to express a specific message in such a way that it will be appropriate for female learners from the different cultural background.

The knowledge of the techniques for correct feedback is important and allows to ensure the effective communication by provide the essential feedback during the coaching process. Empathy, understanding, tolerance and acceptance are also of great importance in communication in order to encouraging self-expression of female learners.

In order to improve and increase the adult educator-coach competence Communicating effectively with female learners the following main five skills will be developed during the training course:

1. Analysing the needs and desires of female learners

2. Active listening during the coaching process

3. Encouraging self-expression of female learners

4. Awareness of importance to provide feedback during the coaching process

5. Using non-verbal communication appropriately